Category Archives: Industry

Gfinity and engineering firm join forces to design ‘the world’s most advanced’ integrated esports facility

Esports tournament provider Gfinity and London-based engineering and design firm Ove Arup & Partners Ltd have partnered to design a 'world-leading' integrated esports facility. The two companies will develop a blueprint for a scalable facility for playing, viewing, training, learning and broadcasting esports. In a press release the pair said the facility will enable 'gamers…
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82% of student esports players more likely to participate in other team sports, finds Ukie Digital Schoolhouse study

UK games industry trade body Ukie has launched a study exploring how participating in esports can positively affect children and schools. The research, titled 'Esports: Engaging Education', was based on results from the Digital Schoolhouse (DSH) Esports Tournament. Research was conducted by Staffordshire University, supported by Newman University, and was based on results from the…
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exceL Esports announce new majority shareholders

Growing UK organisation exceL Esports have secured investment from Guinevere Capital as they look to take their operations "to the next level". As part of the deal, the investment group has become exceL's majority shareholders, as announced in this post on the exceL website. Guinevere Capital has plenty of esports experience under its belt, mainly…
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Champion Athleticwear excited to refresh Team Dignitas brand and create more opportunities for women in esports

Team Dignitas, the esports organisation founded by British manager Michael "Odee" O'Dell, has announced a multi-year partnership with apparel brand Champion Athleticwear. This marks Champion's entry into esports, as it becomes Team Dignitas' official jersey, casual wear and athletic wear provider, launching a new casual, fan-focused apparel line and online store alongside the franchise's autumn…
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Stratford Spartans: Inside London’s biggest GAME BELONG Arena

GAME has opened its biggest BELONG Arena store in London. The Westfield Stratford City store is home to the Stratford Spartans team, which members of the public can sign up to in a bid to join and face-off against other Arena Tribes around the country. Esports News UK editor Dom Sacco got a behind-the-scenes look…
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8 reasons to attend ESI London: Event preview

Esports business conference ESI London takes place at Olympia from September 18th to 20th and promises a packed schedule. We preview the event and ask Esports Insider MD Sam Cooke what it offers attendees this time around.   1. The esports workshops The most important aspect of a conference is arguably the content, and ESI…
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Edge Esports and The Esports Company announce strategic partnership

London-based agency Edge Esports and The Esports Company, based out of Zürich, have announced a strategic partnership. The companies have been working together over the past few months and say they aim to provide one another with business and esports information, contacts and to support the growth of esports. The partnership is designed to 'make a…
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G FUEL to launch Code Vein tie-in drink, CEO reveals in interview

G FUEL CEO Cliff Morgan has spoken about his plans for the UK and revealed a limited edition flavoured drink will launch alongside action RPG Code Vein. Speaking to Esports News UK in a video interview, Cliff spoke about G FUEL's partnerships in gaming and joining the recent UK Esports Awards as Headline Partner. "We're…
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