England and Spurs footballer Dele Alli has been playing Fortnite and streaming it on Twitch - no this not the headline we'd imagine writing six months ago.
But since then, Fortnite has taken the world by storm - and now professional footballers are getting in on the action. They're even celebrating goals with Fortnite gestures for heaven's sake:
— UEFA Europa League (@EuropaLeague) April 26, 2018
System builder Overclockers UK and gaming chair provider noblechairs are two brands that have spotted the trend early.
They're both sponsoring Dele Alli as he enters the world of Twitch streaming and plays matches with fellow teammates like Harry Kane.
Steven Levitt, Business Development Manager at noblechairs, explained to Esports News UK: "Dele Alli is using a noblechair and OcUK PC setup. We're working with him and helping him get in the gaming space.
"He absolutely loves gaming, so it made sense to help him out whilst he starts streaming.
"We've noticed a lot of footballers and FIFA players wanting to go with noblechairs due to providing an ergonomic certified gaming chair that looks good."
"Dele Alli is using a noblechair and OcUK PC setup. We're working with him and helping him get in the gaming space."
Steven Levitt, noblechairs
Hull City and Republic of Ireland player David Meyler is also using a noblechair and streams on Twitch, as do other content creators including MattHDGamer, Bateson87 and CapgunTom.
Other footballers involved with Fortnite include Atletico Madrid forward Antoine Griezmann, Dele Alli's teammate Kyle Walker-Peters, Chelsea FC's Thibaut Courtois and Cesc Fabregas, with celebrity fans including Drake and Chance the Rapper.
This Twitch clip of Dele Alli playing Fortnite topless has amassed more than 100,000 views:
Related article: Team Secret sign 13-year-old UK Fortnite player